Mike Shay

Energizer
DISC Type : I

SVP Global Member Sevices at TechStyle Fashion Group

Los Angeles Metropolitan Area, United States

Overview

Mike Shay is the SVP of Global Member Services at Fabletics, with extensive experience in dynamic, entrepreneurial environments. He played an integral role as a founding team member at Intelligent Beauty, building their CRM and customer service operations. His background includes studies in Visual Communications and English at Massachusetts College of Liberal Arts.

He was the Sr. Marketing Manager at Intermix Media when it was sold to News Corp. for over $650 million in 2005.

Personality Overview

Believer

Imaginative

Relationship Oriented

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are not always early adopters but can be pursuaded by leveraging strong relationships. They are really good at seeing what the long-term impacts of their decisions could be.

Topics They Care About

Customer Service Innovation
He has spoken about utilizing emerging channels like voice assistants to enhance the customer service experience for fashion brands.
Contact Center Operations
Has a deep knowledge of contact center operations, having built and scaled them for multiple high-growth companies throughout his career.
CRM & Retention
Specialized in CRM services and customer retention early in his career and built world-class systems for Intelligent Beauty's business units.

Media Appearances

Genesys Cloud Enhances Customer Experience for TechStyle Fashion Group. Featured in PR Newswire

See Now

Work History

9-2015
SVP Global Member Sevices at TechStyle Fashion Group
9-2014 - 8-2015
VP Global Member Services Support Ops at TechStyle Fashion Group
1-2010 - 9-2014
VP of Customer Success at SENSA PRODUCTS, LLC
1-2006 - 1-2009
Founding Team / VP at Intelligent Beauty, LLC
2000 - 2005
Sr. Marketing Manager at Intermix Media

Education

1995 - 2000
Visual Communications & English from Massachusetts College of Liberal Arts

More Information

Social Presence :

Prographics :

Exp : 25 Location : Los Angeles Metropolitan Area, United States Job Level : Leadership Designation : SVP Global Member Sevices at TechStyle Fashion Group
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Insights For Selling To Mike

During A Call Or A Meeting

DO's

  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Invite them for a lunch or a drink/coffee
  • Do some small talk, ask them how things are going on their side

DONT's

  • Don’t assume a yes just because they have not said no
  • Don’t push them to make a decision too fast, let them get comfortable first
  • Don’t be excessively objective, be a storyteller

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mike is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Mike

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Mike move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Mike take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Mike

Personality Compatibility


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