MK H.

Enthusiast
DISC Type : i

VP, Stategy and Insights at 81qd

Greater Philadelphia, United States

Overview

MK Hatchell is the VP of Strategy and Insights at 81qd, where she leads as an innovation-first data strategist. She specializes in creating custom, actionable solutions for complex healthcare challenges using diverse data sources. She earned her Masters Degree from North Carolina State University.

Outside of her primary role, she is an active writer, sharing her thoughts on ambition, contentment, and living a good life through her personal blog and on Medium. She is passionate about reading, writing, and building more, turning ideas into tangible projects.

Unique fact: She is a published expert on using linguistics-based approaches and predictive modeling in healthcare research, having been featured in outlets like American Nurse and PM360.

Personality Overview

Optimistic

Amiable & Agreeable

Consensus Focused

They tend to be agreeable by nature, so take their promises with a pinch of salt.
  Unlike D or C types, they are convinced more by stories and testimonials. They prefer to build relationships rather than staying totally transactional.

Topics They Care About

Custom Data Solutions
She builds ambitious, custom data solutions to solve complex problems in healthcare, moving beyond "set it and forget it" approaches to data.
Linguistics in Research
Passionate about applying linguistics methods and frameworks to conduct healthcare research that directly benefits patients, as featured in American Nurse.
Predictive Modeling
Recognized for her expertise on the best practices for predictive modeling in healthcare, contributing to a feature in PM360 magazine.

Media Appearances

MK has no verified media appearances

Work History

7-2025
VP, Stategy and Insights at 81qd
7-2023 - 1-2025
Senior Director, Advanced Analytics at DiD Agency
7-2021 - 7-2023
Analytics Director at Razorfish Health
6-2019 - 7-2023
Research Manager, Data and Analytics at Razorfish Health
2-2017 - 6-2019
Healthcare Research Manager at Real Chemistry

Education

2014 - 2016
Master’s Degree from North Carolina State University
2010 - 2013
Bachelor of Arts (BA) from Valdosta State University

More Information

Social Presence :

Prographics :

Exp : 9 Location : Greater Philadelphia, United States Job Level : Senior Designation : VP, Stategy and Insights at 81qd
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Insights For Selling To MK

During A Call Or A Meeting

DO's

  • Compliment them about their personality if you get a chance
  • Give them the opportunity to lead the conversation where possible
  • Ask them how their day is going or exchange some other pleasantries

DONT's

  • Don't be critical or challenge them openly, they can react defensively
  • Don’t be excessively objective, be like a storyteller with them
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with MK is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from MK

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will MK move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can MK take some risk or not?

  • They can take some low-probability risks if needed.

You And MK

Personality Compatibility


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