Mo Fitzgerald in

Mo Fitzgerald

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Founder + Strategist at Play Street
📍 State College, Pennsylvania, United States

Mo Fitzgerald is the founder of Play Street, a strategy studio at the intersection of art, sport, and culture. She translates complex human stories into actionable strategies for brands like Nike, Jordan Brand, and Porsche. Mo leverages her background as a strategist, facilitator, and creative to help organizations rethink their culture and connection with the world.

Outside of her professional work, Mo is deeply connected to the world of sports as a former professional and Division I soccer player for the Portland Thorns and the University of Oregon. She is also a writer and artist who has published a memoir and illustrated a childrens book, channeling her creativity into various forms.

Unique fact: Mo was a professional soccer player in the National Womens Soccer League before founding her own strategy studio.

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Experience
8 Years
Current Role
Founder + Strategist
Job Level
Leadership
Location
State College, Pennsylvania, United States
Personality Overview

How Mo shows up

Communication Style
Decision Approach
Work Preference

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Priorities

Topics Mo cares about

Play as Strategy
Founded Play Street, a studio built on the belief that play unlocks potential, creativity, and connection for teams and organizations.
Creative Leadership
Focuses on helping teams and organizations build better culture through creative exercises, storytelling, and fostering connection.
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Career

Work history

6-2024
Founder + Strategist
Play Street
5-2025
Member
The Post
7-2019 - 6-2024
Senior Strategist
B+A
6-2016 - 6-2019
Advanced Oregon Writing Project Member
Lewis and Clark College
8-2017 - 6-2018
11th/12th Grade English Teacher
Lincoln High School
In the press

Media appearances

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Education
4-2010 - 12-2013
Bachelor of Arts - BA
University of Oregon
2014 - 2015
Master of Arts - MA
Concordia Portland Alumni & Friends
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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