Morven Mackinnon

Captain
DISC Type : DS

Global Head of Marketing Kipling at VF Corporation

Brussels Metropolitan Area, Belgium

Overview

Morven has no verified overview

Personality Overview

Output-Driven

Dynamic But Sincere

Decisive But Calm

They are very professional in their approach and can weigh multiple perspectives together.  Reading between the lines and seeing beyond your words comes naturally to them. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

Morven has no verified topics they care about

Media Appearances

Morven has no verified media appearances

Work History

6-2025
Global Head of Marketing Kipling at VF Corporation
6-2021 - 5-2024
Global Marketing Activations Director. Paid Media, Digital, Social Media, Loyalty & CRM and PR at Levi Strauss & Co.
8-2019 - 6-2021
Consumer Marketing & Digital Director. Integrated Marketing; Ecommerce Traffic generation at Levi Strauss & Co.
1-2018 - 8-2019
Consumer Marketing & Digital Director, Levi’s Europe at Levi Strauss & Co.
3-2008 - 6-2010
Spokesperson & communications manager Philips Lighting Netherlands at Philips Lighting

Education

2003 - 2004
Master's degree from Keele University
2000 - 2003
Bachelor of Science - BS from Keele University

More Information

Social Presence :

Prographics :

Exp : 12 Location : Brussels Metropolitan Area, Belgium Job Level : Mid-senior Designation : Global Head of Marketing Kipling at VF Corporation
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Insights For Selling To Morven

During A Call Or A Meeting

DO's

  • Ask them at the end if they see a strong value prop in your product; expect an honest answer
  • You can spend time on BANT (or other qualification methodology) but keep it to the point
  • Use phrases like 'your team deserves', 'best in class' etc.

DONT's

  • Don't shy away from asking hard questions, but be extra polite
  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Morven is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Morven

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Morven move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Morven take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Morven

Personality Compatibility


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