Neil Pursell

Energizer
DISC Type : I

Head of Marketing for Northern Europe at HP

Greater Reading Area, United Kingdom

Overview

Neil Pursell is the Head of Marketing for Northern Europe at HP, leading the brands strategy for the Future of Work. He is a people-centric leader with a BSc from the University of Reading, described by colleagues as enthusiastic, thorough, and dedicated. He focuses on empowering his team to drive business impact.

Neil is passionate about giving back to the community, actively participating in volunteering events like collecting litter with Keep Wales Tidy. His professional work has also connected him with community-focused stories, as seen in his appearance in the series "Welcome to Wrexham" while in a previous role at HP.

His top five CliftonStrengths are Adaptability, Communication, Winning Others Over (Woo), Positivity, and Empathy.

Personality Overview

Full Of Energy

Believer

Relationship Oriented

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are people oriented, friendly and like creating new connections. They excel at seeing the bigger picture, and the long-term impact of their decisions.

Topics They Care About

Future of Work
He is responsible for leading HP's brand and marketing strategy directly related to the Future of Work concept in Northern Europe.
Customer Experience
He emphasizes creating immersive experiences and the art of storytelling for customers, especially for non-physical products like services.
Community Engagement
He actively volunteers for local causes like Keep Wales Tidy and has professional involvement with community-centric stories like Wrexham.

Media Appearances

Neil has no verified media appearances

Work History

11-2025
Head of Marketing for Northern Europe at HP
9-2024 - 11-2025
UK&I Marketing Director at HP UK
10-2022 - 11-2025
HP Workforce Services Marketing Manager - NWE at HP UK
1-2022 - 10-2022
HP Personal Systems Marketing Manager - UK&I at HP UK
5-2018 - 1-2022
Print Marketing Manager UK&I at HP UK

Education

1999 - 2003
BSc from Reading University
1999 - 2002
Bachelor of Science from University of Reading

More Information

Social Presence :

Prographics :

Exp : 26 Location : Greater Reading Area, United Kingdom Job Level : Mid-senior Designation : Head of Marketing for Northern Europe at HP
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Insights For Selling To Neil

During A Call Or A Meeting

DO's

  • Invite them for a lunch or a drink/coffee
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Be friendly and entertaining in your conversation

DONT's

  • Don’t be too formal, focus on building comfort and trust
  • Don’t assume a yes just because they have not said no
  • Don’t be excessively objective, be a storyteller

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Neil is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Neil

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Neil move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Neil take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Neil

Personality Compatibility


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