Nick Bottarini

Observer
DISC Type : ci

Director of Sales - West at Torq

San Francisco Bay Area, United States

Overview

Nick is the Sales Director for the West at Torq, focusing on the emerging "AI SOC" market. With a background from UC Santa Barbara and prior roles at Splunk and Check Point, he has deep expertise in security sales. He is described by colleagues as having excellent strategic and analytical skills.

Outside of work, Nick appears to follow professional hockey. He recently attended a Colorado Avalanche game in Denver as part of a partner event, indicating an interest in combining professional networking with personal interests like sports.

He is a recipient of the Cisco Winners Circle award, recognizing individual sales achievement.

Personality Overview

Value Driven

Curious

Assertive

They are generally strong communicators and are not easy to convince.  They ask a lot of questions and rely heavily on information and collaterals. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

AI in Security
He is a vocal advocate for the "AI SOC" (Security Operations Center), frequently posting about its benefits and Torq's leadership in the space.
Building Sales Teams
He is actively hiring and growing his sales team in the Bay Area, showing a focus on talent acquisition and leadership development.
Channel Partnerships
His activity shows he engages in co-hosted events with partners like Orca Security and Trace3 to connect with industry leaders.

Media Appearances

Nick has no verified media appearances

Work History

1-2026
Director of Sales - West at Torq
11-2024 - 2-2026
Director of Sales - Central at Torq
1-2023 - 11-2024
Regional Sales Manager at Torq
2-2021 - 1-2023
Security Automation Specialist - Strategic Accounts at Splunk
9-2018 - 2-2021
Named Account Manager at Check Point Software Technologies, Ltd.

Education

2003 - 2007
Bachelors from UC Santa Barbara

More Information

Social Presence :

Prographics :

Exp : 18 Location : San Francisco Bay Area, United States Job Level : Mid-senior Designation : Director of Sales - West at Torq
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Insights For Selling To Nick

During A Call Or A Meeting

DO's

  • Focus on immediate action-items rather than the larger goals
  • Share testimonials from known people and give multiple examples of product value
  • Be prepared for a lot of questions, answer them objectively

DONT's

  • Avoid making offhand commitments
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t try to rush them into a decision, provide all necessary information first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Nick is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Nick

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Nick move?

  • They like to analyze well and then make their decisions.
  • Can Nick take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Nick

Personality Compatibility


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