Nick Charnock

Evaluator
DISC Type : sdc

Business Owner at Howard Morley and Sons

Guildford, England, United Kingdom

Overview

Nick is a results-driven leader with over two decades of experience in senior roles at tech and property companies, now serving as Managing Director at Howard Morley & Sons. Following a career as a Major in the Royal Engineers and earning an MBA from Henley Business School, he specializes in building high-performance commercial teams.

Outside of work, Nick is a family man who enjoys life with his wife and two teenage daughters. He maintains strong bonds from his past, demonstrated by a recent reunion with Sandhurst friends for a hike. He also participates in challenging athletic events like the Paris-to-London TechBikers charity ride.

Unique fact: Nick had an early career in the British Army as a Major in the Royal Engineers before moving into the corporate world.

Personality Overview

Hard To Convince

Fast But Analytical

Quality Focused

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They focus on the results, but can still be quite procedural and analytical about how to get there They are not very likely to become strong advocates of your product or service

Topics They Care About

Commercial Leadership
Has over 25 years of experience building and leading large commercial teams, creating high-performance sales cultures, and delivering incremental growth for global brands.
Property & Lettings
As Managing Director of Howard Morley & Sons, he is focused on nurturing client relationships and achieving results for landlords in the Surrey property market.
PropTech
His career includes CEO and C-level roles at online estate agencies and property technology firms like Tepilo and UPSTIX, showing a focus on digital innovation in real estate.

Media Appearances

Nick has no verified media appearances

Work History

8-2023
Business Owner at Howard Morley and Sons
10-2021 - 1-2023
COO/CCO at UPSTIX
9-2019 - 8-2021
Managing Director at Ghelamco UK
EMEA Head of Digital at JLL
CEO at Tepilo - Online Estate Agency

Education

MBA from Henley Business School
Education details unavailable from Nottingham Trent University

More Information

Social Presence :

Prographics :

Exp : 5 Location : Guildford, England, United Kingdom Job Level : Mid-senior Designation : Business Owner at Howard Morley and Sons
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Insights For Selling To Nick

During A Call Or A Meeting

DO's

  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Be prepared for comments or questions that are critical of your product or your claims
  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.

DONT's

  • Don’t focus on relationship, focus purely on the merit of your product
  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid making strong statements, instead invite them to agree with you by asking them questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Nick is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Nick

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Nick move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Nick take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Nick

Personality Compatibility


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