Nicolas Poblete Rivera in

Nicolas Poblete Rivera

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Jefe Marketing Digital y CRM (Corporativo) at Indumotora
📍 Providencia, Santiago Metropolitan Region, Chile

Nicolás Poblete Rivera is the Head of Digital Marketing and CRM at Indumotor, leading strategy for major brands like Kia and Hyundai in Chile. An Industrial Civil Engineer with a diploma in Big Data and Data Science, he specializes in full-funnel digital marketing, process improvement, and data-driven decision-making. Colleagues describe him as professional and goal-oriented.

Outside of his corporate role, Nicolás shows a strong interest in personal development, actively taking courses to improve his English language skills. He publicly supports and celebrates initiatives that recognize and inspire young talent, showing an appreciation for perseverance and effort in others.

He was instrumental in launching the "Kia In" program, which adapts vehicles for people with physical disabilities.

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Experience
7 Years
Current Role
Jefe Marketing Digital y CRM (Corporativo)
Location
Providencia, Santiago Metropolitan Region, Chile
Personality Overview

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Priorities

Topics Nicolas cares about

Full-Funnel Marketing
His experience centers on managing the complete digital marketing funnel, from brand awareness to conversion, for multiple automotive brands.
Data Science
He holds a diploma in Big Data and Data Science from Pontificia Universidad Católica de Chile, applying it to statistical control systems and BI.
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Career

Work history

1-2023
Jefe Marketing Digital y CRM (Corporativo)
Indumotora
7-2022 - 2-2023
Jefe Marketing Digital y CRM
Hyundai Camiones y Buses Chile
4-2021 - 7-2022
Encargado CRM y Marketing
Hyundai Camiones y Buses Chile
5-2016 - 8-2020
Jefe Unidad Atencion al Cliente
Aventura Motors S.A
9-2017 - 4-2018
Jefe de Logística en Repuestos
Aventura Motors S.A
In the press

Media appearances

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Education
6-2022 - 12-2022
Ingenieria en Big Data y Cientista de Datos
Pontificia Universidad Católica de Chile
2010 - 2015
Ingeniero Civil Industrial
Universidad Andres Bello
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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