Nicole Muther
Inquirer · DISC type dcNicole is the founder of Command New, a startup consultancy focused on consumer, fintech, and social utility products. With a background as a product designer at Credit Karma and Genies, she is described as supportive, goal-oriented, and decisive. She is a graduate of Brandeis University.
Outside of her consultancy, Nicole is an entrepreneur who launched Jury, a brand of culturally-aware prayer candles. Her venture connects physical products with cultural moments like Diwali and astrological seasons, reflecting her creative and entrepreneurial spirit. She appears to be based in the Bay Area.
Unique fact: After a career building digital products, the first dollar she earned as a founder came from selling a physical candle.
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They focus on objectivity in a pitch and pay little attention to bells and whistles. They respond well to confident salespeople. They can be nudged to make faster decisions by offering what they value.
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Dominance (D)
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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