Nidhi Jaiswal in

Nidhi Jaiswal

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Senior Executive at Ceipal
📍 Kolkata, West Bengal, India

Nidhi Jaiswal is a Senior Executive at Ceipal specializing in sales enablement and B2B SaaS marketing. She focuses on optimizing the sales tech-stack to drive efficiency and cost savings. Nidhi holds a Post Graduate Diploma in Management from the Institute of Management Technology, Nagpur.

Nidhi shows a strong passion for deconstructing creative marketing strategies, frequently analyzing campaigns from major brands like PepsiCo, BMW, and Heinz. Her entrepreneurial side is highlighted by her past experience as the co-owner of her own business, Frost n Fun.

Before her career in B2B marketing, Nidhi was the co-owner of an entrepreneurial venture.

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Experience
3 Years
Current Role
Senior Executive
Job Level
Junior
Location
Kolkata, West Bengal, India
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Nidhi cares about

Sales Enablement
Her role at Ceipal involves overseeing and optimizing the company's sales technology stack to drive efficiency and support the sales team.
B2B Marketing
She has a stated expertise in B2B SaaS marketing, focusing on impactful strategies for lead generation, account-based marketing, and overall brand growth.
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Career

Work history

12-2023
Senior Executive
Ceipal
5-2023 - 11-2023
Management Trainee
Ceipal
12-2021 - 3-2023
Co-Owner
Frost 'n' Fun
5-2022 - 7-2022
Marketing Intern
Emami Ltd
7-2021 - 7-2021
Marketing Analyst at Quollab’s Virtual Experience Program
Quollab
In the press

Media appearances

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Education
2021 - 2023
Post Graduation Diploma Management
Institute of Management Technology, Nagpur
5-2016 - 5-2019
Bachelor of Commerce - BCom Hons
J. D. Birla Institute
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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