Nikhil Kaul

Questioner
DISC Type : c

VP, Data & Analytics at Everyday Health Group

New York, New York, United States

Overview

Nikhil is a senior analytics leader with over 15 years of experience using data-driven insights for user-centric growth and product innovation. A Northwestern University graduate, colleagues describe him as bright, analytically astute, and a strong, passionate team leader, skilled in healthcare marketing and large-scale CRM programs.

He shows a keen interest in the broader technology and startup ecosystem. Nikhil follows leading venture capital firms like Y Combinator and Andreessen Horowitz, suggesting a passion for tracking emerging technologies and innovation in the tech landscape.

He has designed and managed complex cloud infrastructure migrations and predictive modeling programs for major clients in the financial services industry.

Personality Overview

Value Seeker

Cautious & Analytical

Price-Sensitive

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. It is quite likely of them to ask for pricing or other concessions.

Topics They Care About

Healthcare Marketing
His roles at Everyday Health Group and Veeva Crossix focus on helping healthcare marketers use data to plan, measure, and optimize their investments.
Data-Driven Growth
His entire career focus is on leveraging data and analytics to drive growth, inform product strategy, and achieve commercial success.
Product Strategy
He holds a certification in Product Strategy and has experience developing go-to-market plans and identifying early adopters for new platforms.

Media Appearances

Nikhil has no verified media appearances

Work History

7-2023
VP, Data & Analytics at Everyday Health Group
4-2022 - 7-2023
Senior Director, Crossix Analytics Services at Veeva Systems
9-2018 - 3-2022
Director, Crossix Analytics Services at Veeva Systems
6-2018 - 8-2018
Associate Director, M1 Data Science at Merkle
4-2017 - 6-2018
Associate Director, Strategy & Analytics at Merkle

Education

2011 - 2012
Master of Science - MS from Northwestern University
2011 - 2012
Master of Science - MS from Northwestern University - Kellogg School of Management

More Information

Social Presence :

Prographics :

Exp : 11 Location : New York, New York, United States Job Level : Senior Designation : VP, Data & Analytics at Everyday Health Group
URL has been copied!

Insights For Selling To Nikhil

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Back up any claims with data and numbers
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Nikhil is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Nikhil

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Nikhil move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Nikhil take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Nikhil

Personality Compatibility


Other Everyday Health Group Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.