Noha Waibsnaider
Enigma · DISC type DciNoha is a seasoned entrepreneur and innovator now leading Global Disruptive Innovation for Pet Nutrition at Mars. A Columbia MBA grad, she previously founded, scaled, and exited two companies, Peeled Snacks and GatheringUs, raising over $20M in capital. People often call her passionate and driven.
Outside of her corporate role, Noha is a mother of two who prioritizes bilingual education for her children. Inspired by personal loss and her Jewish heritage, she founded a platform to help communities navigate grief and has served as an advisor to a nonprofit focused on end-of-life conversations.
She founded Peeled Snacks in her tiny NYC apartment in 2004 after identifying a gap in the healthy snack market.
Read the full overview →How Noha shows up
They can sound friendly and charming but can quickly change gears to become inquisitive and probing They are generally strong communicators and are not easy to convince. They are likely to ask many questions and look heavily for supporting proof as well as information.
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Dominance (D)
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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