Olivia Walker 🌱

Enigma
DISC Type : idc

Co-Founder at Media CoLab

London, England, United Kingdom

Overview

Olivia is the Co-Founder of Media CoLab, where she helps business owners generate revenue through strategic LinkedIn content and outreach. With over a decade of sales experience in finance, tech, and AI, she has a background from UCL and has driven growth for companies like Klue and Signal AI.

Outside of her primary venture, Olivia co-founded a sustainable candle company, Keep Candles, with her sister, which gained features in GQ and The Guardian. She is an avid ultra-runner, a demanding hobby that involves running long distances and relying on a support crew for snacks and encouragement.

Unique fact: Seven years ago, Olivia worked as both a private banker advising clients with over £10 million and as a 5am bike courier.

Personality Overview

Friendly Yet Blunt

Challenger

Persuasive & Assertive

They are generally strong communicators and are not easy to convince.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are likely to ask many questions and look heavily for supporting proof as well as information.

Topics They Care About

LinkedIn Marketing
Her company, Media CoLab, specializes in creating high-converting LinkedIn content and targeted outreach to help business owners generate revenue without spending all day on the platform.
Sustainable Business
Co-founded a sustainable candle company and previously worked for Notpla, a company developing seaweed-based alternatives to single-use plastics.
AI-Powered Tech
Has extensive sales experience at AI-driven companies, including Klue, a competitive intelligence platform, and Signal AI, a media intelligence solution.

Media Appearances

Olivia has no verified media appearances

Work History

4-2025
Co-Founder at Media CoLab
12-2024 - 6-2025
Enterprise Account Executive at Klue
8-2020 - 4-2025
Co-Founder at Keep Candles
4-2022 - 5-2024
Enterprise Account Executive at Signal AI
7-2020 - 4-2022
Enterprise Account Executive at Notpla

Education

2012 - 2015
Bachelor's Degree from UCL
2005 - 2012
Education details unavailable from Withington Girls' School

More Information

Social Presence :

Prographics :

Exp : 13 Location : London, England, United Kingdom Job Level : Leadership Designation : Co-Founder at Media CoLab
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Insights For Selling To Olivia

During A Call Or A Meeting

DO's

  • Let them lead the discussion, create opportunities for them to speak if they are not very forthcoming
  • Help them realize that any personal risk in making this decision is far less compared to what the results could mean for them
  • Be prepared for a mix of questions and inquisitiveness, answer them in the tone in which they have been asked

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t try to rush them into a decision, provide all necessary information first
  • Avoid making offhand commitments, understand the root of their concerns first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Olivia is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Olivia

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Olivia move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Olivia take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Olivia

Personality Compatibility


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