Oriana De Sousa

Evaluator
DISC Type : Csd

Brand Manager LATAM, Coors Family of Brands at Molson Coors Beverage Company

Miami, Florida, United States

Overview

Oriana has no verified overview

Personality Overview

Thorough Evaluator

Quality Focused

Fast But Analytical

They focus on the results, but can still be quite procedural and analytical about how to get there  They are not very likely to become strong advocates of your product or service They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

Oriana has no verified topics they care about

Media Appearances

Oriana has no verified media appearances

Work History

1-2025
Brand Manager LATAM, Coors Family of Brands at Molson Coors Beverage Company
11-2023 - 12-2024
Sr. Product Marketing Manager at Destination Pet, LLC
5-2022 - 10-2023
Creative Manager at KAYAK
3-2020 - 10-2021
Freelance Marketing Consultant at OOB Agency
2-2018 - 7-2019
Coors TM Brand Manager at Molson Coors Beverage Company

Education

2016 - 2018
Master of Science - MS from Harrisburg University of Science and Technology
2014 - 2015
Master's Degree from Hult International Business School

More Information

Social Presence :

Prographics :

Exp : 6 Location : Miami, Florida, United States Job Level : Middle Designation : Brand Manager LATAM, Coors Family of Brands at Molson Coors Beverage Company
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Insights For Selling To Oriana

During A Call Or A Meeting

DO's

  • Showcase how you can impact results but also make sure that you share detailed information too
  • Be prepared for comments or questions that are critical of your product or your claims
  • Help them see both - the ‘big picture’ impact and the ROI of the investment

DONT's

  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid making strong statements, instead invite them to agree with you by asking them questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Oriana is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Oriana

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Oriana move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Oriana take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Oriana

Personality Compatibility


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