Pankj Anand

Inquirer
DISC Type : dc

Head of Marketing at Infinity Learn

Hyderabad, Telangana, India

Overview

Pankj Anand is the Head of Marketing at Infinity Learn and Sri Chaitanya, recognized as a Top 100 Digital Marketer. A graduate of MICA and Welingkar Institute of Management, he specializes in leveraging AI, prompt engineering, and full-funnel strategies to drive growth, brand building, and customer acquisition.

He is passionate about marketing philosophy, often sharing insights on the evolution of the marketing field, data storytelling, and the importance of understanding the customer beyond CRM data. People who have worked with him describe him as passionate, a great team manager, and possessing strong thought leadership skills.

Unique Fact: Pankj identifies as a "Prompt Engineer" and "AI Tools Expert, " applying advanced AI directly to his marketing leadership role.

Personality Overview

Hard To Convince

ROI Conscious

Demanding

They don’t always try to control the conversation but neither do they like yielding it fully.  They respond well to confident salespeople. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

AI in Education
He is driving initiatives like the collaboration with Intel to integrate "AINA, " an AI mentor, into new devices, transforming the learning experience for students.
Full-Funnel Marketing
He advocates for marketers to evolve from a 'T-shaped' skill set to a 'Full-Funnel' approach, understanding the entire customer journey from awareness to conversion.
Data Storytelling
Believes that marketers must go beyond presenting data to telling the story behind it, explaining the 'so what' to drive strategic decisions.

Media Appearances

Pankj has no verified media appearances

Work History

6-2021
Head of Marketing at Infinity Learn
1-2019 - 10-2019
Head of Marketing(Digital & Offline) at Fliplearn
8-2016 - 12-2018
Head of Marketing(Digital & Offline) at Aakash Educational Services Limited
7-2015 - 7-2016
NATIONAL MARKETING LEAD at Zee Media Corporation Limited
7-2013 - 6-2015
Sr Manager Brand at Zee Media Corporation Limited

Education

2018 - 2018
PG in Digital Marketing from MICA | The School of Ideas
2005 - 2007
MBA from Welingkar Institute of Management

More Information

Social Presence :

Prographics :

Exp : 12 Location : Hyderabad, Telangana, India Job Level : Mid-senior Designation : Head of Marketing at Infinity Learn
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Insights For Selling To Pankj

During A Call Or A Meeting

DO's

  • Highlight the competitive differentiation of your product
  • Make sure that you you respond to any queries from them quickly
  • Ask them questions confidently while doing discovery, don’t be apologetic

DONT's

  • Don’t try to be an alpha salesperson, give them equal space
  • Don't try too hard to get friendly, let it happen with time
  • Do not give up if they are not convinced, try again with a different approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Pankj is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Pankj

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Pankj move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Pankj take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Pankj

Personality Compatibility


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