Patricia Aguilera
Login to view DISC.Patricia is a global research and customer insights leader at Santander México with over 15 years of international experience. She specializes in translating data and human stories into strategy that fuels growth and innovation. Colleagues describe her as a responsible, creative, and strategic professional with strong leadership skills.
Her Masters degree in Gamification and Transmedia Narrative points to a personal interest in the power of storytelling. Patricia has also demonstrated a strong commitment to social causes, having previously held a leadership role in communications for the NGO Un Techo para mi País México.
Unique fact: She received an honorable mention at the Bienal de Diseño in Mexico for a website she co-created.
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