Patrick L.

Organizer
DISC Type : Sd

Digital Trading Manager - Grocery Drinks at Sainsbury's

St Albans, England, United Kingdom

Overview

Patrick has no verified overview

Personality Overview

Somewhat Formal

Pleasant

Strong-minded

They are very professional in their approach and can weigh multiple perspectives together.  They exhibit a rare combination of being result-oriented but patient at the same time. They might take some time to make their mind up but once they do, they don't change it easily.

Topics They Care About

Patrick has no verified topics they care about

Media Appearances

Patrick has no verified media appearances

Work History

9-2025
Digital Trading Manager - Grocery Drinks at Sainsbury's
8-2024 - 9-2025
Digital Trading Lead - Frozen at Sainsbury's
5-2023 - 8-2024
Digital Trading Lead - Dairy at Sainsbury's
9-2021 - 5-2023
Digital Trading Lead - Impulse at Sainsbury's
7-2017 - 9-2021
Impulse Category Planning at Tesco PLC

Education

2009 - 2013
BA (Hons) from University of Lincoln
2007 - 2009
A Levels from Verulam School

More Information

Social Presence :

Prographics :

Exp : 11 Location : St Albans, England, United Kingdom Job Level : Middle Designation : Digital Trading Manager - Grocery Drinks at Sainsbury's
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Insights For Selling To Patrick

During A Call Or A Meeting

DO's

  • Use phrases like 'your team deserves', 'best in class' etc.
  • Focus on the results that your product produces, expect some strategic questions in return
  • Come across as a trustworthy professional and be respectful, they usually know their game

DONT's

  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Don't shy away from asking hard questions, but be extra polite
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Patrick is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Patrick

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Patrick move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Patrick take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Patrick

Personality Compatibility


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