Patty Hager

Visionary
DISC Type : Ds

Vice President of SMB Solution Engineering at Salesforce

Raleigh-Durham-Chapel Hill Area, United States

Overview

Patty Hager is the Vice President of SMB Solution Engineering at Salesforce, leading teams focused on small and medium-sized businesses. An accomplished presales leader with an MBA from Northeastern University, her career includes executive roles at Lenovo and SAS. Colleagues describe her as a high-energy, creative, and forward-thinking leader who values integrity.

She was recognized as one of the "Top 50 Women Leaders of Raleigh for 2025."

Personality Overview

Early Adopter

Goal-Oriented

Direct & Assertive

They might take some time to make their mind up but once they do, they don't change it easily.  They are very professional in their approach and can weigh multiple perspectives together. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

AI in Presales
Discussed her insights on AI, automation, and the future of the Solutions Engineer role during a recent podcast appearance.
Women in Solutions
Actively promotes inclusion as a council member for Women in Solutions Excellence (WISE), which is reinforced by her recognition as a top woman leader in Raleigh.
Cultivating Talent
Her professional focus is on cultivating technical talent. Previously, she ideated and led the Global Sales and Presales Technical Academies at SAS.

Media Appearances

197: Salesforce.com's Patty Hager | 5 Keys To Success in 2025. Featured in Spotify

See Now

Work History

9-2022
Vice President of SMB Solution Engineering at Salesforce
4-2022 - 9-2022
Executive Director North America Presales and Customer Success - Intelligent Device Group at Lenovo
7-2019 - 4-2022
Senior Director of North America Presales- Intelligent Device Group at Lenovo
3-2018 - 6-2019
Director of US SMB Presales at SAS
11-2015 - 2-2018
Global Program Director of Sales and Presales Technical Academies at SAS

Education

MBA from D'Amore-McKim School of Business at Northeastern University
Bachelor Science from University of Dayton

More Information

Social Presence :

Prographics :

Exp : 36 Location : Raleigh-Durham-Chapel Hill Area, United States Job Level : Senior Designation : Vice President of SMB Solution Engineering at Salesforce
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Insights For Selling To Patty

During A Call Or A Meeting

DO's

  • Ask them at the end if they see a strong value prop in your product; expect an honest answer
  • Stick to your standard pitch and qualifying script, don't try to wing it
  • During followups, use phone or text if needed, they should be fine

DONT's

  • Don't go over them unless you are left with no other option
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Don't get into pricing discussions early on, steer conversation towards proven results

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Patty is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Patty

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Patty move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Patty take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Patty

Personality Compatibility


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