Paul Phillips is a Partner at AAR, where he specializes in advising clients on agency reviews, commercial evaluations, and relationship management. With a background in media planning at firms like CIA Medianetwork, he has deep industry expertise. He holds a BA Hons from London South Bank University.
Outside of his professional life, Paul is a passionate, lifelong supporter of Manchester City Football Club. His interest in the advertising world began at a young age, and he often reflects on the evolution of the agency landscape.
His very first job in the business was as a "media gofer" at the advertising agency DDB.
Read the full overview →While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They are more likely than others to negotiate on pricing and terms. They prefer to fully evaluate every situation.
Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.
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