Paul Warner

Evaluator
DISC Type : DSC

Marketing Director at Clearwater River Casino & Lodge

Pullman, Washington, United States

Overview

Paul has no verified overview

Personality Overview

Hard To Convince

Thorough Evaluator

Fast But Analytical

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They focus on the results, but can still be quite procedural and analytical about how to get there They are not very likely to become strong advocates of your product or service

Topics They Care About

Paul has no verified topics they care about

Media Appearances

Paul has no verified media appearances

Work History

2-2026
Marketing Director at Clearwater River Casino & Lodge
7-2025
Chief Marketing Officer at Pullman Market on Main
11-2024
Co-Founder at Mainsail Agency
2-2024 - 7-2025
Executive Director - Center for Entrepreneurship at Washington State University
4-2009
Owner at pmwarner.com

Education

Master of Science - MSc from Eastern Washington University
Bachelor of Arts - BA from Eastern Washington University

More Information

Social Presence :

Prographics :

Exp : 17 Location : Pullman, Washington, United States Job Level : Mid-senior Designation : Marketing Director at Clearwater River Casino & Lodge
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Insights For Selling To Paul

During A Call Or A Meeting

DO's

  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Showcase your competitive superiority clearly when possible or address it at the minimum
  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.

DONT's

  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Don’t focus on relationship, focus purely on the merit of your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Paul is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Paul

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Paul move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Paul take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Paul

Personality Compatibility


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