Pedro Góes

Evaluator
DISC Type : DCS

Chief Executive Officer at InEvent

Atlanta, Georgia, United States

Overview

Pedro Góes is the CEO and founder of InEvent, a Y Combinator-backed event technology platform. An early AI innovator and graduate of the Universidade de São Paulo, he has raised millions in venture capital and has been named one of the most influential people in the events industry.

Outside of work, Pedro is a seed investor in startups and is involved in his local Florida community through the Tampa Bay Wave tech diversity program. He has recently prioritized family life, adjusting his travel schedule to spend more time with his children.

Unique fact: Pedro launched his first company at age 14, creating a large private server network in Latin America.

Personality Overview

Quality Focused

Fast But Analytical

Thorough Evaluator

They focus on the results, but can still be quite procedural and analytical about how to get there  They are not very likely to become strong advocates of your product or service They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

AI in Events
Recently spoke at IBTM Events in Barcelona about how AI is reshaping the event management industry and unveiled new AI features for his platform.
Event Technology
As the CEO of a leading MarTech company and an award-winning professional, he is a key voice on the future of virtual and hybrid events.
Venture Capital
He successfully raised over $4 million in venture capital from Silicon Valley funds to scale his company, InEvent, globally.

Media Appearances

Pedro has no verified media appearances

Work History

11-2018
Chief Executive Officer at InEvent
1-2018
Board Member at SOFTEX
3-2019
Entrepreneur at Tampa Bay Wave
1-2022
Investor at Pluggy
7-2021
Investor at fluke

Education

Summer from Y Combinator
Master’s Degree from USP - Universidade de São Paulo

More Information

Social Presence :

Prographics :

Exp : 7 Location : Atlanta, Georgia, United States Job Level : Leadership Designation : Chief Executive Officer at InEvent
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Insights For Selling To Pedro

During A Call Or A Meeting

DO's

  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Showcase how you can impact results but also make sure that you share detailed information too
  • Be prepared for comments or questions that are critical of your product or your claims

DONT's

  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid inviting them for any social interactions until you have built some rapport with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Pedro is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Pedro

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Pedro move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Pedro take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Pedro

Personality Compatibility


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