Penny Hooper ♾️ BSc (Hons), MSc, MBCS, ACSFS

Captain
DISC Type : DS

Principal Security Lead at Insight

Marlborough, England, United Kingdom

Overview

Penny is a Principal Security Lead at Insight, where she was integral in establishing the companys Security Operations Centre. With a Masters degree from Cranfield University, she is described by colleagues as professional, knowledgeable, and approachable. Her expertise is backed by certifications in Microsoft Sentinel.

Outside of work, Penny is a passionate advocate, author, and UN Womens Delegate. She founded Demon Publishing to support minority writers, chairs the DiverseABILITY group at Insight, and writes on topics like neurodiversity and protecting vulnerable women through technology.

Penny recently won a Diversity, Equity, and Inclusion award at the BCS UK IT Industry Awards for her work at Insight.

Personality Overview

Long-Term Thinker

Output-Driven

Planner & Achiever

They are very professional in their approach and can weigh multiple perspectives together.  They might take some time to make their mind up but once they do, they don't change it easily. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

Diversity & Inclusion
Chairs the DiverseABILITY group at her company and recently won a national award for her work in Diversity, Equity, and Inclusion.
Cybersecurity Operations
As a Principal Security Lead, she was instrumental in designing and building a Security Operations Centre (SOC) from its conception.
Neurodiversity Advocacy
She is a published author who has written about her personal experiences with selective mutism as a professional in the IT industry.

Media Appearances

Penny has no verified media appearances

Work History

10-2023
Principal Security Lead at Insight
10-2024 - 3-2025
Acting SOC Manager at Insight
10-2023
Owner and Founder at Demon Publishing
8-2024
Content Creator at The Girl Who Whispered
1-2023 - 9-2023
Senior SOC Analyst at Falanx Cyber

Education

2018 - 2020
Master of Science - MS from Cranfield University
2013 - 2018
Bachelor of Science - BS from The Open University

More Information

Social Presence :

Prographics :

Exp : 2 Location : Marlborough, England, United Kingdom Job Level : Junior Designation : Principal Security Lead at Insight
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Insights For Selling To Penny

During A Call Or A Meeting

DO's

  • Ask them at the end if they see a strong value prop in your product; expect an honest answer
  • Use phrases like 'your team deserves', 'best in class' etc.
  • Suggest clear next steps with confidence, don't be vague or hesitant

DONT's

  • Avoid putting conscious effort into relationship-building
  • Don't shy away from asking hard questions, but be extra polite
  • Don't go over them unless you are left with no other option

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Penny is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Penny

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Penny move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Penny take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Penny

Personality Compatibility


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