R. Eric Cruz

Questioner
DISC Type : c

Vice President of Housing Program Services at SLSCO LTD.

Greater Houston, United States

Overview

R. Eric Cruz is the Vice President of Housing Program Services at SLSCO, where he focuses on driving revenue growth and project execution. His career is built on a foundation of managing teams and providing strategic direction in construction services and disaster recovery, with a degree from Stephen F. Austin State University.

He is a dedicated professional who frequently travels to industry conferences like the Verisk Elevate and the National Hurricane Conference. This demonstrates his commitment to networking with partners and peers to stay at the forefront of insurance innovation, claims technology, and damage assessment techniques.

Unique fact: He is both a Certified Master Inspector and NSPIRE Certified, showcasing a deep technical expertise in his field.

Personality Overview

Not Easily Convinced

Price-Sensitive

Cautious & Analytical

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They prefer to do thorough analysis of any situation. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Disaster Recovery
A consistent theme in his career, including overseeing CDBG-DR projects and attending events like the National Hurricane Conference to support recovery efforts.
Damage Assessments
He frequently discusses this topic in relation to industry conferences, highlighting his focus on the technical aspects of housing and insurance claims.
Claims Technology
Attended the Verisk Elevate conference to learn about the future of the industry, showing a keen interest in insurance innovation and new technologies.

Media Appearances

R. has no verified media appearances

Work History

8-2023
Vice President of Housing Program Services at SLSCO LTD.
9-2022 - 11-2023
Vice President of Business Development and Estimating at DSW Homes, LLC. at DSW
1-2020 - 9-2023
Director Of Construction Services at Tetra Tech
6-2010 - 1-2020
Program Manager, SR. Technical Advisor and SME at IBTS - Institute for Building Technology and Safety
12-2007 - 3-2010
Project Manager and Designer at Eubanks Group Architects

Education

1998 - 2004
Bachelor of Science - BS from Stephen F. Austin State University
1997 - 1998
Architecture and Engineering from Navarro College

More Information

Social Presence :

Prographics :

Exp : 17 Location : Greater Houston, United States Job Level : Senior Designation : Vice President of Housing Program Services at SLSCO LTD.
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Insights For Selling To R. Eric

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Share as much information as possible regarding your product
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t try to be too friendly or informal with them
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with R. Eric is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from R. Eric

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will R. Eric move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can R. Eric take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And R. Eric

Personality Compatibility


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