Rachael Osborn, CPSM

Questioner
DISC Type : c

Marketing Manager at Capital Engineering

Rancho Cordova, California, United States

Overview

Rachael has no verified overview

Personality Overview

Price-Sensitive

Cautious & Analytical

Value Seeker

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

Rachael has no verified topics they care about

Media Appearances

Rachael has no verified media appearances

Work History

10-2024
Marketing Manager at Capital Engineering
8-2016 - 11-2024
Marketing Coordinator at Capital Engineering
5-2015 - 8-2016
Communications/Administrative Specialist at El Dorado Union High School District
10-2012 - 5-2015
Marketing Coordinator at Roebbelen Contracting, Inc.
2-2012 - 11-2024
Freelance Correspondent at Mountain Democrat

Education

2007 - 2011
BA from University of Nevada, Reno
2005 - 2007
Communication from Saint Mary's College of California

More Information

Social Presence :

Prographics :

Exp : 15 Location : Rancho Cordova, California, United States Job Level : Middle Designation : Marketing Manager at Capital Engineering
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Insights For Selling To Rachael

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • Share as much information as possible regarding your product
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Don’t try to be too friendly or informal with them
  • Don’t overhype the product/pitch, keep it measured
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rachael is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Rachael

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Rachael move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Rachael take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Rachael

Personality Compatibility


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