Raouf Yousfi

Examiner
DISC Type : cs

CEO & Co-Founder at Base360.AI

United Kingdom

Overview

Raouf Yousfi is a serial entrepreneur and co-founder of The Flex, Terra API, and Base360. ai. An alumnus of Y Combinator and Imperial College London, he specializes in building scalable technology systems for the property-tech and health data sectors, earning a spot on Forbes 30 under 30.

Outside of his ventures, Raouf is a former competitive swimmer with a passion for fitness. He is motivated by a desire to create a lasting legacy through innovation and shares an interest in biohacking and human longevity, reflecting on insights from leaders in the field.

Interesting fact: Raouf was named to the Forbes 30 Under 30 list for Europe in the Technology category in 2021.

Personality Overview

Status Quo Seeker

Late Adopter

Tough To Convince

They are thorough and always follow a systematic approach.  They do not like taking risks at all and go for proven options in the end. They tend to have clarity about their needs and constraints, and are unlikely to over-promise.

Topics They Care About

Global Business Scaling
He is rapidly expanding The Flex across multiple countries, emphasizing the need for scalable tech stacks and financial systems to manage cross-border complexity.
PropTech Automation
As CEO of The Flex and co-founder of Base360. AI, he is focused on using technology to automate and solve complex problems in property and rental management.
Health & Fitness Data
He co-founded Terra API to simplify access to wearable and health data. A former competitive swimmer, he has a personal passion for fitness and health optimization.

Media Appearances

Raouf has no verified media appearances

Work History

8-2025
CEO & Co-Founder at Base360.AI
9-2019
CEO & Co-Founder at The Flex
5-2024
Investor at Conduit (YC W24)
10-2020 - 5-2024
Co-Founder at Terra API
1-2021 - 5-2021
W21 Batch at Y Combinator

Education

1-2021 - 3-2021
W21 Batch from Y Combinator
2016 - 2017
Master of Science (MSc) from Imperial College London

More Information

Social Presence :

Prographics :

Exp : 3 Location : United Kingdom Job Level : Leadership Designation : CEO & Co-Founder at Base360.AI
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Insights For Selling To Raouf

During A Call Or A Meeting

DO's

  • Expect them to be slow and cautious, encourage them to ask more questions
  • Be firm in your communication and stay in control
  • First of all, focus on building their confidence by sharing examples, case studies etc.

DONT's

  • Don't push them too hard to make fast decisions, give them time
  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Don't be very accepting if that is your natural style, stay firm

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Raouf is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Raouf

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Raouf move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Raouf take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Raouf

Personality Compatibility


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