Rich Harrisson

Questioner
DISC Type : c

Chief Revenue Officer at fullthrottle.ai®

Greater Philadelphia, United States

Overview

Rich has no verified overview

Personality Overview

Price-Sensitive

Cautious & Analytical

Value Seeker

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

Rich has no verified topics they care about

Media Appearances

Rich has no verified media appearances

Work History

9-2025
Chief Revenue Officer at fullthrottle.ai®
1-2025
Chief Revenue Officer (CRO) at Stream Companies
2-2020 - 1-2025
Senior Executive Vice President of Agency Growth at Stream Companies
12-2018 - 12-2019
Chief Operating Officer at Autosaver Group
5-2015 - 10-2018
Chief Operating Officer at Winner Automotive Group

Education

1988 - 1990
Associate's degree from Johnson & Wales University
1982 - 1986
High School Diploma from Great Valley High School

More Information

Social Presence :

Prographics :

Exp : 17 Location : Greater Philadelphia, United States Job Level : Leadership Designation : Chief Revenue Officer at fullthrottle.ai®
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Insights For Selling To Rich

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • If you have a lower priced product compared to the competition, call out the same
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Don’t try to be too friendly or informal with them
  • Don’t overhype the product/pitch, keep it measured
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rich is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Rich

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Rich move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Rich take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Rich

Personality Compatibility


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