Rich McHardy

Initiator
DISC Type : Di

Founder at THE MCHARDY COLLECTIVE LIMITED

London, England, United Kingdom

Overview

Rich has no verified overview

Personality Overview

Risk-Accepting

Friendly Challenger

Conviction Driven

They don’t mind taking a stand if they believe in something.  They measure a product on its merit but can be influenced by strong testimonials. They respond well to objective pitches but also attach some value to relationships.

Topics They Care About

Rich has no verified topics they care about

Media Appearances

Rich has no verified media appearances

Work History

1-2012
Founder at THE MCHARDY COLLECTIVE LIMITED
1-2018
Co-Founder at The BD100
5-2021 - 10-2023
Co-Founder at Tanba
4-2020 - 3-2023
Advisory Board Member at Creative Culture
5-2009 - 1-2012
New Business Development Director at innovision

Education

2005 - 2005
Customer Focused Marketing from London Business School
1990 - 1994
Batchelor from University of Birmingham

More Information

Social Presence :

Prographics :

Exp : 26 Location : London, England, United Kingdom Job Level : Leadership Designation : Founder at THE MCHARDY COLLECTIVE LIMITED
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Insights For Selling To Rich

During A Call Or A Meeting

DO's

  • Acknowledge their status and position during the conversation
  • Refer to testimonials from well known people to highlight the value of your product
  • Get them to a point where they are ready to bat for your product internally

DONT's

  • Don't be unorganized, be prepared for the pitch
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t keep repeating the same information, it could make them impatient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rich is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Rich

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Rich move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Rich take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Rich

Personality Compatibility


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