Richard J.

Observer
DISC Type : ic

Principal Owner at F45 Training

Greater Boston, United States

Overview

Richard is the CEO and Principal Owner of Automotive Elegance, a company he has led for over two decades. With a background in Criminology from Middlesex Community College, he focuses on business growth and team empowerment in automotive paint protection. Colleagues have described him as accommodating, friendly, and helpful.

Beyond his automotive business, Richard is a Principal Owner of an F45 Training franchise, demonstrating a significant passion for the fitness and wellness industry. His interests also include an appreciation for premium brands like ROLEX and Starbucks, reflecting an appreciation for quality and established reputation.

He has expanded his entrepreneurial portfolio from automotive protection to include co-owning a high-intensity fitness franchise.

Personality Overview

Assertive

Curious

Value Driven

They are generally good communicators and can be hard to convince.  They often ask many questions and rely heavily on information and documentation. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Automotive Protection
Based on his 26+ years leading Automotive Elegance, specializing in automotive and marine surface protection services and pioneering advancements in the field.
Business Growth
His focus is on scaling operations and implementing innovative strategies to strengthen his company's position as an industry authority.
Customer Experience
He champions providing a "First Class Experience" for clients, which has been a cornerstone of his company's success and reputation for over two decades.

Media Appearances

Richard has no verified media appearances

Work History

1-2020
Principal Owner at F45 Training
5-2017
Principal Owner at Automotive Elegance Pittsburgh
1-1999
Chief Executive Officer / Principal Owner at Automotive Elegance

Education

1997 - 1999
Criminology from Middlesex Community College

More Information

Social Presence :

Prographics :

Exp : 27 Location : Greater Boston, United States Job Level : Leadership Designation : Principal Owner at F45 Training
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Insights For Selling To Richard

During A Call Or A Meeting

DO's

  • Help them realize that there is no personal risk in making this decision
  • Share testimonials from known people and give multiple examples of product value
  • Build rapport, it will come handy to handle hard questions later

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid making offhand commitments

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Richard is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Richard

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Richard move?

  • They like to be detailed and take their time to arrive at decisions.
  • Can Richard take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Richard

Personality Compatibility


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