Rick DiPaolo

Energizer
DISC Type : I

VP, Growth Marketing at Staples

Greater Boston, United States

Overview

Rick has no verified overview

Personality Overview

Imaginative

Relationship Oriented

Believer

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are not always early adopters but can be pursuaded by leveraging strong relationships. They are really good at seeing what the long-term impacts of their decisions could be.

Topics They Care About

Rick has no verified topics they care about

Media Appearances

Rick has no verified media appearances

Work History

9-2025
VP, Growth Marketing at Staples
8-2025 - 9-2025
Director, Loyalty at Wayfair
12-2023 - 8-2025
Associate Director, Loyalty at Wayfair
2-2020 - 12-2023
Associate Director, App Marketing at Wayfair
6-2016 - 8-2016
MBA Intern, Product Performance at Wayfair

Education

2015 - 2017
Master of Business Administration (M.B.A.) from The Tuck School of Business at Dartmouth
2007 - 2011
Bachelor of Science with Distinctioin from University of Virginia

More Information

Social Presence :

Prographics :

Exp : 10 Location : Greater Boston, United States Job Level : Senior Designation : VP, Growth Marketing at Staples
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Insights For Selling To Rick

During A Call Or A Meeting

DO's

  • Talk anecdotally about the customer experience that your product offers
  • Share some stories about how you you have helped people in similar positions succeed
  • Use phrases like ‘people will love’, ‘massive impact’ etc.

DONT's

  • Don’t push them to make a decision too fast, let them get comfortable first
  • Don’t be excessively objective, be a storyteller
  • Don’t assume a yes just because they have not said no

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rick is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Rick

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Rick move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Rick take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Rick

Personality Compatibility


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