Rob Prasuhn, MBA

Visionary
DISC Type : Ds

Chief Financial Officer at ATSER Systems, Inc.

Greater Houston, United States

Overview

Rob has no verified overview

Personality Overview

Objective Evaluator

Early Adopter

Direct & Assertive

They might take some time to make their mind up but once they do, they don't change it easily.  Reading between the lines and seeing beyond your words comes naturally to them. They are very professional in their approach and can weigh multiple perspectives together.

Topics They Care About

Rob has no verified topics they care about

Media Appearances

Rob has no verified media appearances

Work History

11-2025
Chief Financial Officer at ATSER Systems, Inc.
1-2025 - 5-2025
Director of Finance - International at System Studies and Simulation (S3), Inc.
9-2022 - 1-2025
Director of Finance And Accounting at Nauticus Robotics, Inc.
9-2019 - 9-2022
VP- Director of Finance (CFO) at Phoenix Data Corporation
9-2016 - 9-2019
Budget Manager - Western Indiana Region at Franciscan Health Lafayette

Education

1999 - 2002
MBA from Ball State University - College of Business
1993 - 1997
B.S. from Purdue University Daniels School of Business

More Information

Social Presence :

Prographics :

Exp : 8 Location : Greater Houston, United States Job Level : Leadership Designation : Chief Financial Officer at ATSER Systems, Inc.
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Insights For Selling To Rob

During A Call Or A Meeting

DO's

  • Suggest clear next steps with confidence, don't be vague or hesitant
  • Ask them at the end if they see a strong value prop in your product; expect an honest answer
  • During followups, use phone or text if needed, they should be fine

DONT's

  • Don't shy away from asking hard questions, but be extra polite
  • Avoid putting conscious effort into relationship-building
  • Don't get into pricing discussions early on, steer conversation towards proven results

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rob is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Rob

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Rob move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Rob take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Rob

Personality Compatibility


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