Rob Sandrew

Wildcard
DISC Type : ics

National Managing Director, Head of Mariner Independent at Mariner

San Diego, California, United States

Overview

Rob Sandrew is the National Managing Director and Head of Mariner Independent, where he focuses on empowering advisors with resources for growth. His career is marked by significant achievements in business development, including his prior role as Chief Growth Officer at Integrated Partners, where he helped grow AUM substantially. He holds a BA from Boston University.

Outside of his professional life, Rob is committed to community involvement, serving as a Board Member and on the Finance Committee for Alzheimers San Diego. This demonstrates a clear dedication to causes he is passionate about beyond the financial services industry.

At LPL Financial, he managed the "Home Office Visit Experience, " where he was responsible for hosting approximately 350 prospective advisors each year.

Personality Overview

Friendly But Slow

ROI Driven

Requires Proof

They are often friendly and nice, but can sometimes suprise you with their piercing questions  They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions They typically tend to be late adopters even when they seem friendly and excited about what you have to sell

Topics They Care About

Advisor Independence
His current role and public posts focus on providing independent advisors the resources and scale of a large firm to help them grow their businesses and better serve clients.
Strategic Growth
He has a proven track record of driving significant asset growth, notably taking Integrated Partners from $3 billion to over $21 billion in AUM during his tenure as CGO.
Empowering Teams
He is dedicated to fostering collaboration and creating innovative solutions that align with company values to help teams achieve scalable and sustainable success.

Media Appearances

Mariner adds Rob Sandrew, Verne Marble to independent platform leadership team. Featured in InvestmentNews

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Mariner hires Integrated Partners exec Rob Sandrew to lead $40bn independent channel. Featured in Citywire

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Work History

6-2025
National Managing Director, Head of Mariner Independent at Mariner
1-2023 - 6-2025
Board Member/ Finance Committee at Alzheimer's San Diego
9-2016 - 6-2025
Chief Growth Officer at Integrated Partners
9-2012 - 4-2016
Senior Vice President at LPL Financial
11-2010 - 9-2012
Director of Business Development at Smartleaf, Inc.

Education

BA from Boston University

More Information

Social Presence :

Prographics :

Exp : 26 Location : San Diego, California, United States Job Level : Mid-senior Designation : National Managing Director, Head of Mariner Independent at Mariner
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Insights For Selling To Rob

During A Call Or A Meeting

DO's

  • Invite them for a social do but don’t rely solely on the relationship
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Share testimonials from known people and give multiple examples of product value

DONT's

  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rob is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Rob

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Rob move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Rob take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Rob

Personality Compatibility


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