Robert Burr in

Robert Burr

Login to view DISC.
Digital Director at VF Corporation
📍 United Kingdom

Robert is the Digital Director at VF Corporation, an accomplished leader with over 15 years of experience driving growth and digital transformation for global consumer brands. He holds an MBA from Cranfield School of Management and is a Chartered Manager Fellow. Colleagues describe him as a humble and empowering leader who values empathy.

He is passionate about creating seamless digital experiences, leveraging data to inform strategy, and building inclusive, high-energy teams. His expertise spans P&L management, marketplace partnerships, and developing direct-to-consumer channels across the EMEA region.

He holds a Masters Degree from the London College of Fashion.

Read the full overview →
Experience
12 Years
Current Role
Digital Director
Job Level
Mid-senior
Location
United Kingdom
Personality Overview

How Robert shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

Login to view personality overview.
Priorities

Topics Robert cares about

Digital Transformation
Leads digital strategy and operations across EMEA for a portfolio of iconic lifestyle brands, focusing on delivering commercial impact and growth.
D2C Channel Growth
Holds P&L accountability for direct-to-consumer channels and has a track record of implementing strategies for accelerated D2C growth.
+5 more topics Login to view topics
Career

Work history

2-2023
Digital Director
VF Corporation
10-2021 - 1-2023
Global Head of Digital
Pentland Brands
9-2019 - 9-2021
Head Of eCommerce - EMEA
Pentland Brands
9-2018 - 9-2019
Head of Growth & Digital Product - EMEA
Pentland Brands
6-2013 - 9-2016
Digital Commerce Manger
Berghaus Ltd
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2019 - 2021
Master of Business Administration - MBA
Cranfield School of Management
2009 - 2011
Master's Degree
London College of Fashion, University of the Arts London
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

Login to view DISC.

Other VF Corporation Employees

Explore more public profiles from related professionals.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to Robert. Free, 10 seconds.