Robert LaFrance in

Robert LaFrance

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Strategic Sales Director at Ooma, Inc.
📍 Guilford, Connecticut, United States

Robert is a dynamic technology executive focused on revenue growth and strategic relationships in the telecom, unified communications, and SaaS industries. With an MBA from Rensselaer, he has a proven history of success at Samsung, Red Hat, and Ooma. Colleagues describe him as a "natural leader" and "human-first. "

Outside of his technology career, Robert has a notable passion for music. He is a member of the Sigma Alpha Epsilon fraternity and has been a contributor to DJ Times, a national magazine for professional DJs, suggesting a deep interest in music production or performance.

He has been published as a contributor in DJ Times magazine.

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Experience
31 Years
Current Role
Strategic Sales Director
Job Level
Mid-senior
Location
Guilford, Connecticut, United States
Personality Overview

How Robert shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Robert cares about

Solving Customer Problems
His professional philosophy is to listen to customers, find solutions for their problems, and execute with discipline to build trust and drive growth.
Generative AI Strategy
He recently completed certifications in Agentic AI and integrating Generative AI into business strategy, demonstrating an active interest in applying emerging technologies.
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Career

Work history

2-2025
Strategic Sales Director
Ooma, Inc.
11-2024
Sales Consultant and Strategic Advisor
AlignIQGroup
1-2024 - 11-2024
VP of Sales
Consult Red
10-2022 - 1-2024
Strategic Account Manager - Comcast Account
Red Hat
7-2019 - 7-2022
Sr. Director, B2B Sales
Samsung Electronics America
In the press

Media appearances

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Education
1997 - 2002
MBA
Rensselaer at Work
1988 - 1992
Bachelor of Science (B.S.)
Rensselaer Polytechnic Institute
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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