Roberto Estaba

Sharpshooter
DISC Type : CD

Head of Marketing at Score Group

Greater Aberdeen Area, United Kingdom

Overview

Roberto has no verified overview

Personality Overview

Thorough Evaluator

Fast But Analytical

Rigorous & Demanding

They put a lot of effort into ensuring personal success.  They prefer to move quickly, and expect the same from others. They are less concerned about the product and more about its potential impact.

Topics They Care About

Roberto has no verified topics they care about

Media Appearances

Roberto has no verified media appearances

Work History

8-2023
Head of Marketing at Score Group
11-2021 - 7-2023
Strategy & Marketing Director - Flexible Pipe Systems at Baker Hughes
7-2020 - 11-2021
Marketing Director at eCERTO
8-2018 - 7-2020
Global Commercial Leader - Integrated Services Solutions at Baker Hughes
1-2016 - 8-2018
Senior Product Marketing Manager at Baker Hughes

Education

7-2011 - 7-2012
Master of Business Administration - MBA from Cambridge Judge Business School
2001 - 2005
MEng. from UCL

More Information

Social Presence :

Prographics :

Exp : 13 Location : Greater Aberdeen Area, United Kingdom Job Level : Mid-senior Designation : Head of Marketing at Score Group
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Insights For Selling To Roberto

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending time doing small talk
  • Objectively showcase the impact that your product creates
  • Make sure that you circle back fast on any action items, it wins their trust

DONT's

  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Avoid being a storyteller and don’t try to oversell
  • Do not spend too much time focusing on product tech or features

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Roberto is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Roberto

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Roberto move?

  • If convinced, they can reach decisions quite fast.
  • Can Roberto take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Roberto

Personality Compatibility


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