Roberto Mastrocola in

Roberto Mastrocola

Trailblazer · DISC type ID
Vice President, Social Media at Empower
📍 Atlanta, Georgia, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
25 Years
Current Role
Vice President, Social Media
Job Level
Senior
Location
Atlanta, Georgia, United States
Personality Overview

How Roberto shows up

Achievement-Oriented
Assertive
Persuasive

They will fight for you if they come to believe in you. They are not against taking risks and can make tough decisions when required.
 They prefer to ensure that they are in control of the situation.

Priorities

Topics Roberto cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

12-2024
Vice President, Social Media
Empower
3-2021 - 4-2024
Sr. Director, Head of Global Social Media
The Coca-Cola Company
5-2016 - 3-2021
Director, Social Media & Influencer Marketing
The Coca-Cola Company
3-2015 - 5-2016
Senior Manager, Social Media
The Coca-Cola Company
6-2006 - 3-2015
Senior Integrated Communications Manager, Connections Planning & Media Investment
The Coca-Cola Company
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
Bachelor's degree
Marquette University
Social presence
in
Behavioral profile

DISC profile (public)

I

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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