Rodrigo Macedo Lima

Critic
DISC Type : C

Analista de redes e comunicação de dados at Phonoway

Cajamar, São Paulo, Brazil

Overview

Rodrigo is a telecommunications specialist with deep expertise in VoIP, network infrastructure, and large-scale Contact Center solutions for major clients like Caixa Econômica Federal. He holds an MBA in Artificial Intelligence and an ITIL 4 certification, bridging his extensive technical experience with modern technology and IT governance.

He demonstrates a strong commitment to continuous learning and professional development, having recently completed both an advanced degree and a new industry certification to stay at the forefront of technological evolution.

Interesting fact: Rodrigo recently finished his MBA in Artificial Intelligence, signaling a clear focus on applying AI principles to the telecommunications sector.

Personality Overview

Negotiator

Critic

Precise

They are quite likely to negotiate on pricing or other key terms.  They don’t appreciate bells and whistles unless backed by data. They like to do things independently and don’t look for support from others.

Topics They Care About

AI in Telecom
Just completed an MBA in Artificial Intelligence, showing he is ready to apply this knowledge to his extensive background in telecommunications.
Contact Center Tech
Has a long history of managing and supporting complex Contact Center environments, including URAs, call recorders, and VoIP gateways for enterprise-level clients.
IT Service Management
Recently achieved his ITIL 4 certification, indicating a professional focus on structured IT governance, service delivery, and process improvement.

Media Appearances

Rodrigo has no verified media appearances

Work History

3-2020
Analista de redes e comunicação de dados at Phonoway
8-2019 - 2-2020
Analista de telecomunicações at Manzanos Equipamentos E Sistemas
6-2016 - 8-2019
Analista de telecomunicações at UNION TELECOM - TIC
9-2012 - 2-2016
Analista Especialista em Telecom at TLD - Teledata Tecnologia em Conectividade
11-2008 - 2-2012
Analista em T.I & Telecom at Siemens Enterprise Communications

Education

2-2025 - 7-2025
Master of Business Administration - MBA from Universidade Anhanguera São Paulo
8-2023 - 8-2024
Pós-graduação Lato Sensu - Especialização from Uninove - Universidade Nove de Julho

More Information

Social Presence :

Prographics :

Exp : 16 Location : Cajamar, São Paulo, Brazil Job Level : N/A Designation : Analista de redes e comunicação de dados at Phonoway
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Insights For Selling To Rodrigo

During A Call Or A Meeting

DO's

  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Don’t forget to mention how you compare to competition on both features and pricing

DONT's

  • Make extra effort to not seem pushy or confrontational
  • Don’t rush them till they have clearly gotten all the necessary information
  • Don’t try too hard to build a relationship with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rodrigo is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Rodrigo

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Rodrigo move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Rodrigo take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Rodrigo

Personality Compatibility


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