Rodrigo is a fractional executive and founder with over 25 years of experience connecting culture, creativity, and strategy. He leads multiple ventures, including Cult Lab and 818 Game Academy, and holds strategic roles at Me Poupe! and Cornerstone Brasil. He earned an MBA from ESPM and a Masters from PUCRS.
His passion lies in using games for development, having co-founded an academy for corporate game-based training. He has created numerous physical and digital games over the past decade. As a professor at ESPM, he enjoys mentoring students and applying academic concepts to real-world challenges, including social causes.
He developed an award-winning training game called Coopergame to train truck drivers across Brazil.
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