Roger Connolly

Go-getter
DISC Type : d

Chief Product Officer at Sitecore

Brussels Region, Belgium

Overview

Roger Connolly is the Chief Product Officer at Sitecore, where he leads the strategy for content and digital experience solutions. His expertise lies in Digital Asset Management and content operations, driving innovation in AI-powered platforms. He holds a Bachelor of Science from Boston College.

Originally from Mount Vernon, NY, Roger is an American executive currently living in Brussels, Belgium. He often travels back to the United States to visit family and friends, balancing a global career with his personal life. He has a keen interest in sports and technology.

He has moved internationally for his career, relocating from New York to Belgium while working his way up in the tech industry.

Personality Overview

Self-Confident

Direct & Candid

Decisive

They can be nudged to make faster decisions by offering what they value.  They care equally about the product and its potential impact. They respond well to confident salespeople.

Topics They Care About

AI in Digital Experiences
He frequently discusses SitecoreAI, emphasizing how AI is not an add-on but core to the platform, enabling true one-to-one personalization and shaping the future of digital experience.
Content Operations
His career specialty is in Digital Asset Management (DAM) and creating world-class solutions for content creation, management, and multichannel publishing for global brands.
Leadership & Coaching
Holds certifications in building a coaching culture and coaching skills for leaders, indicating a focus on team development and performance improvement.

Media Appearances

Reshaping Brand Engagement with AI and Sitecore CPO .... Featured in YouTube

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Sitecore Strengthens its Leadership Team with New Appointments. Featured in Sitecore Newsroom

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The Composable DXP – digital experiences of the future … (Interview with Roger Connolly, Sitecore’s VP of Product Management). Featured in Blastic

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Work History

3-2024
Chief Product Officer at Sitecore
10-2020 - 3-2024
Vice President, Product Management at Sitecore
3-2020 - 10-2020
Senior Director, Product Management at Sitecore
11-2017 - 10-2018
Director, PreSales and Professional SaaS at Stylelabs
4-2017 - 11-2017
Product Expert at Stylelabs

Education

1994 - 1998
Bachelor of Science (BS) from Boston College
1990 - 1994
Education details unavailable from Iona Preparatory School

More Information

Social Presence :

Prographics :

Exp : 25 Location : Brussels Region, Belgium Job Level : Leadership Designation : Chief Product Officer at Sitecore
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Insights For Selling To Roger

During A Call Or A Meeting

DO's

  • Tell them that you are there to help them create visible impact within their organization
  • Highlight the competitive differentiation of your product
  • Ask them questions confidently while doing discovery, don’t be apologetic

DONT's

  • Avoid long winding pitches, stay objective
  • Don’t try to be an alpha salesperson, give them equal space
  • Don’t expect them to change their mind quickly if they say no once

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Roger is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Roger

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Roger move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Roger take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Roger

Personality Compatibility


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