Roger S.

Questioner
DISC Type : c

VP of Technology at Fashion Nova

United States

Overview

Roger is the VP of Technology at Fashion Nova, where he leads strategy for e-commerce, AI, and operations. His career includes scaling Snap Inc. through its IPO and serving as a consultant at NetSuite. He holds an MBA from the University of Oklahoma and is a NetSuite Certified ERP Consultant.

He appears passionate about building tools for creative and entrepreneurial individuals, expressing that he has "had a lot of fun" working on such projects. He also follows business publications like the Harvard Business Review to stay informed on the latest strategies and trends.

Unique fact: He once taught the programming language VBA while working as a Research Assistant at the University of Oklahoma.

Personality Overview

Systematic

Not Easily Convinced

Price-Sensitive

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to analyze every situation thoroughly.


Topics They Care About

E-Commerce Technology
At Fashion Nova, he leads all software and strategy for e-commerce, mobile apps, customer care, and warehouse systems, showcasing his deep expertise in the retail tech stack.
Scaling Tech Teams
He was a key part of scaling Snap Inc. from 300 employees pre-IPO to over 3, 000 globally, demonstrating experience in managing hyper-growth environments.
AI in Fashion
His current VP role explicitly includes leading Fashion Nova's AI initiatives, indicating a focus on leveraging artificial intelligence for business growth and operational efficiency.

Media Appearances

Roger S. - VP Of Technology at Fashion Nova. Featured in TheOrg.com

See Now

Work History

5-2021
VP of Technology at Fashion Nova
1-2020 - 5-2021
Sr. Director of Technology at Fashion Nova
2-2016 - 2-2020
Enterprise Technology at Snap Inc.
6-2013 - 2-2016
Professional Services & Product Manager at NetSuite
8-2012 - 12-2012
Research Assistant at University of Oklahoma

Education

MBA from University of Oklahoma - Price College of Business
Management from Valparaiso University

More Information

Social Presence :

Prographics :

Exp : 13 Location : United States Job Level : Senior Designation : VP of Technology at Fashion Nova
URL has been copied!

Insights For Selling To Roger

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • Tell them that you will come back if you don’t have a good answer for a question
  • Share as much information as possible regarding your product

DONT's

  • Avoid rushing them, be polite and patient
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Roger is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Roger

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Roger move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Roger take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Roger

Personality Compatibility


Other Fashion Nova Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.