Rohit Lohar

Balancer
DISC Type : S

Founder & CEO at tagowls

Maharashtra, India

Overview

Rohit Lohar is the Founder & CEO of tagowls, building Indias first 3-sided creator-commerce marketplace. He focuses on enabling nano and micro-creators to monetize their audience and developing performance-driven marketing architectures for D2C brands. Rohit earned his Bachelor of Technology from R. C. Patel Institute of Technology, Shirpur.

Rohit is deeply invested in the creator economy, particularly in empowering creators often overlooked by the system. He actively shares insights on the challenges of building a startup from a tier-3 town and the disparity in earnings for most Indian creators.

He is building a platform where brands pay only on real results, not upfront promises.

Personality Overview

Good Listener

Formal Mannered

Diplomatic

They are polite and respectful but practical.  They are confident about making long-term decisions. Even if it takes time, they prefer following the process.

Topics They Care About

Creator Economy
Rohit is building India's first 3-sided creator-commerce marketplace to help nano and micro-creators monetize their audience, addressing issues of inconsistent earnings.
Performance Marketing
He is focused on developing 'zero upfront' and performance-driven marketing models where brands pay only on real results, not promises.
D2C Brands
Rohit aims to connect D2C brands with creators through a performance-driven platform, enabling them to acquire customers without high upfront costs.

Media Appearances

Rohit has no verified media appearances

Work History

7-2025
Founder & CEO at tagowls

Education

6-2022 - 7-2026
Bachelor of Technology - BTech from R. C. Patel Institute of Technology, Shirpur

More Information

Social Presence :

Prographics :

Exp : 1 Location : Maharashtra, India Job Level : Leadership Designation : Founder & CEO at tagowls
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Insights For Selling To Rohit

During A Call Or A Meeting

DO's

  • Be personal and polite and slightly formal
  • Unless they are the decision maker, bring other stakeholders into the process early
  • Be very observant about how they perceive the risk in the decision

DONT's

  • Don’t brush off their concerns, their comfort with you will go down
  • Don’t push them for a no, take the lack of yes as a no after a certain point
  • Don’t try to be overly social in the early interactions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rohit is

  • Low-risk, adoption by others and strong collaterals matter the most to them.
  • Will you ever get a clear answer from Rohit

  • They never like to say no directly, they postpone the decisions or just go silent.

Insights For Deal Planning

    How fast (or slow) will Rohit move?

  • They can be very slow in making decisions.
  • Can Rohit take some risk or not?

  • They are very likely to play it safe rather than taking risk.

You And Rohit

Personality Compatibility


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