Romain Apert (he/him) in

Romain Apert (he/him)

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Chief Digital & Technology Officer at The HEINEKEN Company
📍 Amsterdam, North Holland, Netherlands

Romain is a seasoned technology executive with over two decades of experience at Mars, where he held Global CIO roles for the Petcare, Wrigley, and Food divisions. He recently transitioned to Heineken as Chief Digital & Technology Officer. He holds a degree in General Engineering from ECAM LaSalle and is known for his people-centric leadership style.

Outside of his corporate roles, Romain is passionate about self-development and continuous learning, often sharing book recommendations that have shaped his leadership philosophy. A significant part of his personal life is his journey as the father of an autistic daughter, an experience that has profoundly influenced his perspective on life and personal growth.

He once shared a powerful quote about his daughter: "At first I wanted to change her and in the end she is the one who changed me."

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Experience
25 Years
Current Role
Chief Digital & Technology Officer
Job Level
Leadership
Location
Amsterdam, North Holland, Netherlands
Personality Overview

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Decision Approach
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Priorities

Topics Romain cares about

Digital Transformation
He led large-scale digitalization at Mars and is now tasked with advancing Heineken's "EverGreen 2030" digital strategy, focusing on scaling data and AI.
AI & Data Strategy
He has sponsored high-impact digital use cases, including AI-enabled diagnostics, and is focused on scaling value from data and AI in his new role at Heineken.
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Career

Work history

5-2026
Chief Digital & Technology Officer
The HEINEKEN Company
1-2022 - 5-2026
Chief Information Officer - Mars Petcare
Mars
1-2015 - 1-2022
Chief Information Officer - Mars Wrigley
Mars
1-2012 - 12-2014
Chief Information Officer - Mars Food, Drinks & Multisales
Mars
7-2010 - 1-2012
Director Governance & Business Effectiveness
Mars
In the press

Media appearances

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Education
9-1995 - 7-2000
General Engineering
ECAM LaSalle
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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