Ronald Cooke

Wildcard
DISC Type : csi

President and Founder at R and D Optical Lab, LLC

Batavia, Ohio, United States

Overview

Ronald has no verified overview

Personality Overview

Requires Proof

ROI Driven

Curious But Skeptical

They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions  They typically tend to be late adopters even when they seem friendly and excited about what you have to sell They are often friendly and nice, but can sometimes suprise you with their piercing questions

Topics They Care About

Ronald has no verified topics they care about

Media Appearances

Ronald has no verified media appearances

Work History

5-2018
President and Founder at R and D Optical Lab, LLC
8-2017
President at Self-employed
8-2016 - 7-2017
Executive Vice President at Diversified Ophthalmics, Inc., MidSouth Premier Ophthalmics, Inc., Firestone Optics, Inc.
6-2013 - 8-2016
Director of Optical Sales for US and Canada at Buhler Group, Leybold Optics
1-2013
Vp Of Sales And Marketing at Diversified Ophthalmics, Inc.

Education

1988 - 1991
BA from Ohio University
1998 - 2000
MBA from Thomas More University

More Information

Social Presence :

Prographics :

Exp : 34 Location : Batavia, Ohio, United States Job Level : Leadership Designation : President and Founder at R and D Optical Lab, LLC
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Insights For Selling To Ronald

During A Call Or A Meeting

DO's

  • Help them understand the risk aspect fully while inspiring confidence
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Ask them questions to understand their needs better while staying affable

DONT's

  • Don't ask them to move fast, let them take their time and digest all the information
  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ronald is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Ronald

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Ronald move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Ronald take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Ronald

Personality Compatibility


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