Ross Cohen in

Ross Cohen

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Senior Director of Marketing & Analysis at Capital One
📍 New York, New York, United States

Ross is a digital and growth executive at New York Life, specializing in transforming businesses through digital experiences, analytics, and performance marketing. With a JD from Harvard and an MBA from Wharton, he excels at building and scaling digital platforms. Colleagues describe him as creative, thoughtful, and a natural team builder.

Outside of work, Ross is a self-described "three-peat entrepreneur" who enjoys starting small businesses. He is also an avid reader, finishing over 50 books a year, and actively seeks recommendations from new connections.

He asks people reaching out for the first time to recommend a book that has had a meaningful impact on their life.

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Experience
7 Years
Current Role
Senior Director of Marketing & Analysis
Job Level
Leadership
Location
New York, New York, United States
Personality Overview

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Decision Approach
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Priorities

Topics Ross cares about

Digital Transformation
He led the development of a modern digital ecosystem for 13, 000 agents at New York Life, focusing on integrated practice-management and selling experiences.
Growth Marketing
His background includes leading marketing, data science, and customer acquisition at Frontpoint and Capital One, focusing on growth and sales optimization.
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Career

Work history

6-2006 - 9-2013
Senior Director of Marketing & Analysis
Capital One
Chief Operating Officer (Field Productivity)
New York Life Insurance Company
Member
NextGen Venture Partners
Vice Present of Marketing & Analysis
Frontpoint
Vice President of Marketing & Analysis
Frontpoint
In the press

Media appearances

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Education
Master of Business Administration
The Wharton School
Doctor of Law
Harvard Law School
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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