Ryan Grant

Enigma
DISC Type : cid

General Manager & Country Manager, North America at ESET North America

San Clemente, California, United States

Overview

Ryan Grant is the General Manager & Country Manager for North America at ESET, leveraging over 25 years of tech industry experience. He leads a team of 200+ associates, driving sales and marketing strategy in cybersecurity and cloud solutions. Ryan has completed executive management programs at Stanford University and UC Irvine, and is a three-time CRN Channel Chief.

Outside of his executive role, Ryan is deeply invested in his local San Diego community. He spearheads ESETs partnership with San Diego State University Athletics, aiming to support student-athlete development and career readiness. His interests also include the technology behind PC gaming and high-quality audio.

He serves on the Industry Advisory Committee for San Diegos Cyber Center of Excellence, shaping the local tech landscape.

Personality Overview

Hard To Convince

Challenger

Fast Follower

They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are likely to ask many questions and look heavily for supporting proof as well as information. They are generally strong communicators and are not easy to convince.

Topics They Care About

Channel Development
He has been repeatedly recognized as a CRN Channel Chief for transforming ESET's channel business and empowering partners with innovative go-to-market programs.
Cybersecurity Leadership
As the country manager for a global cybersecurity leader and an advisory committee member for San Diego's Cyber Center of Excellence, he is a prominent voice in the industry.
Go-to-Market Strategy
His career highlights include designing and deploying new sales and marketing strategies to drive growth and direct customer engagement for major tech and cybersecurity firms.

Media Appearances

Ryan has no verified media appearances

Work History

10-2021
General Manager & Country Manager, North America at ESET North America
10-2012 - 10-2021
Vice President & General Manager at Ingram Micro
5-2010 - 10-2012
Sr. Director, Business Intelligence at Ingram Micro
5-2007 - 5-2010
Director of Channel Marketing at Ingram Micro
3-1998 - 1-2000
Director of Marketing at CorDax (Channel Reseller)

Education

Executive Management Program from Stanford University
Executive Leadership Program from UC Irvine

More Information

Social Presence :

Prographics :

Exp : 20 Location : San Clemente, California, United States Job Level : Senior Designation : General Manager & Country Manager, North America at ESET North America
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Insights For Selling To Ryan

During A Call Or A Meeting

DO's

  • Leverage 'negging', or the art of asking negative questions like "you must not be convinced yet..."
  • Build rapport slwly without rushing, it will come handy to handle hard questions later
  • Use phrases like ‘clear evidence’, ‘data-based results’ etc.

DONT's

  • Avoid long presentations and just 'high-level' value proposition, dive into the details
  • Don’t brush off any concerns, take all questions seriously. They are easily deterred
  • Don’t rely excessively on your relationship with them to win the deal even if you come to form one

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ryan is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Ryan

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Ryan move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Ryan take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Ryan

Personality Compatibility


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