Sam Martin

Collaborator
DISC Type : is

Chief Revenue & Marketing Officer (CRMO) at Catalina Crunch

New York City Metropolitan Area, United States

Overview

Sam has no verified overview

Personality Overview

Consensus Builder

Fair-minded

Good Listener

Win-win scenarios can appeal strongly to them.  Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are. They are more likely to go for proven solutions.

Topics They Care About

Sam has no verified topics they care about

Media Appearances

Sam has no verified media appearances

Work History

4-2024
Chief Revenue & Marketing Officer (CRMO) at Catalina Crunch
3-2022 - 3-2024
Chief Revenue & Marketing Officer (CRMO) at Yasso, Inc.
4-2020 - 3-2022
Vice President, Business Development at Yasso, Inc.
6-2018 - 4-2020
Vice President, Yogurt Go-To-Market Strategy at Danone
10-2017 - 6-2018
Senior Director of Marketing - Coffee Creamers Portfolio at Danone

Education

1994 - 1998
Bachelor of Business Administration - BBA from The University of Iowa Tippie College of Business

More Information

Social Presence :

Prographics :

Exp : 15 Location : New York City Metropolitan Area, United States Job Level : Leadership Designation : Chief Revenue & Marketing Officer (CRMO) at Catalina Crunch
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Insights For Selling To Sam

During A Call Or A Meeting

DO's

  • When asking them questions, sound relatable and informal
  • Use phrases like ‘trust me when’, ‘your team will love’ etc.
  • Use testimonials, case studies to show them why it is a low-risk, high-value decision

DONT's

  • Don’t sound very transactional
  • Don’t ask too many questions that sound too dry and objective
  • Don’t push them to make decisions very fast, let them take their time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sam is

  • Relationships can sway their decisions, followed by the low risk and the presence of good evidence.
  • Will you ever get a clear answer from Sam

  • They are diplomatic when needed and rarely say no directly.

Insights For Deal Planning

    How fast (or slow) will Sam move?

  • Even if they are engaged and friendly, they can take their time to make decisions.
  • Can Sam take some risk or not?

  • They probably won’t put a lot at risk.

You And Sam

Personality Compatibility


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