Sam Rosenthal is a strategic Account Executive at Backbase, specializing in helping banking leaders across Australia, New Zealand, and the Pacific move beyond fragmented systems. His background in global SaaS sales and go-to-market strategy at firms like Whatfix and Salesforce provides him with a sharp commercial perspective. He is certified in Advanced MEDDPICC.
He has represented his company on the main stage at major industry events, such as co-presenting a session on digital adoption success at the Gartner IT Symposium/Xpo on the Gold Coast.
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