Samanah Duran

Doer
DISC Type : ds

Founder at SIREN GROUNDS

United Kingdom

Overview

Samanah Duran is a Forbes 30-under-30 honored entrepreneur, founder of the womens network BEYOUROWN, and the female-first coffee company SIREN GROUNDS. She is a prominent voice in female entrepreneurship, brand building, and creating communities that empower women to scale their businesses. Previously, she founded the streetwear brand Critics Clothing at age 22.

Outside of her ventures, Samanah is passionate about mentorship and enjoys sharing her business journey through speaking engagements and her podcast. She has a deep love for perfumes, with an extensive collection, and counts New York City as her favorite travel destination. Motherhood has also recently sharpened her sense of purpose.

Interesting fact: She started her first entrepreneurial venture running a car cleaning service out of the back of her fathers pub.

Personality Overview

Strategic Planner

Risk-Accepting

Long-term Focused

Reading between the lines and seeing beyond your words comes naturally to them.  They are very professional in their approach and can weigh multiple perspectives together. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

Female Entrepreneurship
Her entire career is dedicated to this, founding both BEYOUROWN and SIREN GROUNDS to champion, connect, and empower women in business.
Community Building
She frequently hosts networking events and emphasizes creating a strong support system for women to share insights and navigate business challenges together.
Coffee as Ritual
Views coffee not just as a beverage but as a ritual for wellbeing, focus, and empowerment, which is the core philosophy behind SIREN GROUNDS.

Media Appearances

How BEYOUROWN Became The Research Study That Shaped Siren Grounds – by Samanah Duran. Featured in BEYOUROWN.org

See Now

Episode 1: Building a Female‑First Coffee Company – Featuring Samanah Duran, Founder of Siren Grounds. Featured in Instagram

See Now

Work History

7-2025
Founder at SIREN GROUNDS
1-2016
Founder at BEYOUROWN | Female Leaders Network

Education

Samanah has no verified education history

More Information

Social Presence :

Prographics :

Exp : 10 Location : United Kingdom Job Level : Leadership Designation : Founder at SIREN GROUNDS
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Insights For Selling To Samanah

During A Call Or A Meeting

DO's

  • Suggest clear next steps with confidence, don't be vague or hesitant
  • Use phrases like 'your team deserves', 'best in class' etc.
  • Let them know of potential risks but suggest mitigation methods alongside

DONT's

  • Don't go over them unless you are left with no other option
  • Avoid putting conscious effort into relationship-building
  • Don't get into pricing discussions early on, steer conversation towards proven results

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Samanah is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Samanah

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Samanah move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Samanah take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Samanah

Personality Compatibility


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