Samantha Salazar

Commander
DISC Type : D

Agency Director at Vuepoint Agency

San Antonio, Texas, United States

Overview

Samantha is a results-driven Agency Director at Vuepoint with 14 years of experience in digital marketing, e-commerce, and government contracting. A graduate of The University of Texas at Austin, she is a strategic leader who recently completed the Alexander Briseno Leadership Development Program to further her expertise.

Outside of her agency work, Samantha is passionate about community engagement and public service. She actively learns from local San Antonio leaders and has shown support for public media initiatives, encouraging her network to protect funding for organizations like PBS.

She is inspired by the innovative strategies of small marketing agencies that achieve significant impact with minimal staff.

Personality Overview

Impact-Driven

Risk-Taker

Very Quick

More than the product, they care about the effectiveness of the product.  They are very proud of what they do. They are not focused on building rapport and relationships.

Topics They Care About

Leadership Development
A 2025 graduate of the Alexander Briseno Leadership Development Program, she values lessons learned from prominent San Antonio leaders.
Government Contracting
Leads government contracting pursuits at her agency, from identifying opportunities to managing RFP submissions and partnerships.
Full-Funnel Marketing
Directs the entire digital campaign lifecycle for clients, including copywriting, design, platform integration, and performance analysis.

Media Appearances

Samantha has no verified media appearances

Work History

3-2022
Agency Director at Vuepoint Agency
7-2020 - 3-2022
Project Manager at Vuepoint Agency
6-2018 - 5-2020
Content Manager at Generations Federal Credit Union
8-2017 - 5-2018
Creative Content Coordinator at Cornerstone Home Lending, Inc.
1-2017 - 8-2017
Member & Community Engagement Support Specialist at Generations Federal Credit Union

Education

2007 - 2010
BS from The University of Texas at Austin
2003 - 2007
High School Diploma from Smithson Valley High School

More Information

Social Presence :

Prographics :

Exp : 14 Location : San Antonio, Texas, United States Job Level : Mid-senior Designation : Agency Director at Vuepoint Agency
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Insights For Selling To Samantha

During A Call Or A Meeting

DO's

  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Refer to testimonials from well-known industry leaders
  • Make sure that you circle back fast on any action items, it wins their trust

DONT's

  • Don’t take too much time in sending them information if they ask for any
  • Don’t be in a rush to invite them for a social meet and greet
  • Do not back off when challenged, respond with a confident, objective answer instead

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Samantha is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Samantha

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Samantha move?

  • They can take decisions very fast if you manage to convince them.
  • Can Samantha take some risk or not?

  • The risks don’t matter much to them.

You And Samantha

Personality Compatibility


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