Sandi Marra

Wildcard
DISC Type : cis

President and CEO Retired at Appalachian Trail Conservancy

Washington DC-Baltimore Area, United States

Overview

Sandi has no verified overview

Personality Overview

Curious But Skeptical

ROI Driven

Friendly But Slow

They are often friendly and nice, but can sometimes suprise you with their piercing questions  They typically tend to be late adopters even when they seem friendly and excited about what you have to sell They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions

Topics They Care About

Sandi has no verified topics they care about

Media Appearances

Sandi has no verified media appearances

Work History

8-2019 - 12-2025
President and CEO Retired at Appalachian Trail Conservancy
7-2013 - 8-2019
Chair, Board of Directors - Volunteer Position at Appalachian Trail Conservancy
5-2018 - 8-2019
Partner Consultant at Capacity Partners, Inc
9-2016 - 5-2018
Principal Consultant at Marra Consulting Group, LLC
4-2002 - 1-2015
Chief Operating Officer at St. Coletta of Greater Washington, Inc.

Education

1998 - 2000
MS from American University - Kogod School of Business
2002 - 2002
Certificate from George Mason University, Institute for Conflict Analysis & Resolution

More Information

Social Presence :

Prographics :

Exp : 25 Location : Washington DC-Baltimore Area, United States Job Level : Senior Designation : President and CEO Retired at Appalachian Trail Conservancy
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Insights For Selling To Sandi

During A Call Or A Meeting

DO's

  • Focus on immediate action-items rather than the larger goals
  • Help them realize that there is no personal risk in making this decision
  • Build rapport, it will come handy to handle hard questions later

DONT's

  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sandi is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Sandi

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Sandi move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Sandi take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Sandi

Personality Compatibility


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