Sandra Liliana Vivas
Head Customer Experience Corporate at Itaú Colombia
📍 Colombia
Sandra Liliana Vivas serves as the Head of Corporate Customer Experience at Itaú Colombia, where she leads the strategy for optimizing the corporate customer journey. A Public Accountant by training from Universidad Antonio Nariño, she has built a career focused on customer service leadership and enhancing client satisfaction through metrics like NPS.
Her career progression from a Public Accountant to a leader in Corporate Customer Experience showcases a unique professional pivot.
Read the full overview →Experience
18 Years
Current Role
Head Customer Experience Corporate
Location
Colombia
Personality Overview
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Priorities
Topics Sandra cares about
Corporate CX Strategy
Responsible for defining and developing the corporate customer experience strategy, aligning it with the bank's objectives (OKRs).
Customer Journey Mapping
Focuses on optimizing the customer journey to identify and act upon points of improvement in the client experience.
Career
Work history
2-2021
Head Customer Experience Corporate
Itaú Colombia
6-2014 - 4-2021
Jefe de servicio al cliente
Itaú Colombia
12-2006 - 6-2014
Subgerente Servicio al cliente
Itaú Colombia
In the press
Media appearances
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Education
2003
Contador Publico
Universidad Antonio Nariño
Social presence
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